Down Home Farm

Down Home Farm needed a brand that felt grounded, intentional, and able to grow alongside the business. I created a visual identity that blends rustic character with a clean, modern foundation, resulting in a brand that feels warm, welcoming, and timeless.

The identity features an earthy colour palette, refined typography, and graphic elements designed to work seamlessly across both digital and print. I also created a custom font using the client’s own handwriting, adding a personal layer of authenticity that helps bring the entire brand together. The result is a thoughtful, cohesive brand system that reflects the land, the story, and the heart behind Down Home Farm, while remaining practical and easy to use as the business evolves.

Creative Direction Collaboration with On The Move Studios.